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	<title>Bailey Meadows &#124; Art Direction &#38; Design</title>
	<link>https://bmeadows.com</link>
	<description>Bailey Meadows &#124; Art Direction &#38; Design</description>
	<pubDate>Tue, 07 Feb 2023 18:05:33 +0000</pubDate>
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		<title>Work</title>
				
		<link>https://bmeadows.com/Work</link>

		<pubDate>Wed, 30 May 2018 13:54:41 +0000</pubDate>

		<dc:creator>Bailey Meadows &#124; Art Direction &#38; Design</dc:creator>

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		<description>Art Direction &#38;amp; Design</description>
		
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		<title>Brand Overhaul</title>
				
		<link>https://bmeadows.com/Brand-Overhaul</link>

		<pubDate>Tue, 07 Feb 2023 16:53:23 +0000</pubDate>

		<dc:creator>Bailey Meadows &#124; Art Direction &#38; Design</dc:creator>

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		<description>Brand OverhaulNoom

As Designer &#38;amp; Art Director, Bailey assisted Brand Design Director, Able Parris, in implementing a complete redesign across all touchpoints. The new visual direction was developed in partnership with Gretel.&#38;nbsp;

2020–2022


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	Brand Hub

	The team collaborated with Alright Studio to develop an interactive website that communicates Noom’s new brand guidelines.


Assisted by Designer Beto Lizardo in developing&#38;nbsp;assets and uploading content.

Visit the site



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	Website

	Redesigned the company website with the updated brand guidelines and design aesthetics, working with an external team of developers to implement the new approach in a modular system.




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	Creating Image Libraries

	
Expanding the brand’s approach to photography and video, particularly in lifestyle imagery, Bailey honed in on a new tone, style, lighting, and subject matter. She facilitated the development and growth of the brand’s extensive new image libraries.&#38;nbsp;


Imagery sourced from Stocksy and Adobe Stock.



	
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People &#38;amp; Lifestyle


	
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Nature
	
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Food

	
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Video



Noom

—2020-2022

Bailey Meadows, Senior Designer &#38;amp; Art Director
Able Parris, Brand Creative Director
</description>
		
	</item>
		
		
	<item>
		<title>Dummy!</title>
				
		<link>https://bmeadows.com/Dummy</link>

		<pubDate>Thu, 12 Jan 2023 01:32:10 +0000</pubDate>

		<dc:creator>Bailey Meadows &#124; Art Direction &#38; Design</dc:creator>

		<guid isPermaLink="true">https://bmeadows.com/Dummy</guid>

		<description>Dummy!
Film PosterDesigned for Brooklyn-based writer and director Francesca Pazniokas’s short-film Dummy!




	&#60;img width="4280" height="3218" width_o="4280" height_o="3218" data-src="https://freight.cargo.site/t/original/i/19a16f78bc0ff621ef1ef0deb9a7c6d9e7e41c210cd2408307395a3829c03ec9/Dribbble-Poster-02.png" data-mid="164424604" border="0"  src="https://freight.cargo.site/w/1000/i/19a16f78bc0ff621ef1ef0deb9a7c6d9e7e41c210cd2408307395a3829c03ec9/Dribbble-Poster-02.png" /&#62;

“A struggling actress tries to break free from her controlling mother — a ventriloquist dummy who has dreams of stardom, too.”</description>
		
	</item>
		
		
	<item>
		<title>6 Ft.</title>
				
		<link>https://bmeadows.com/6-Ft</link>

		<pubDate>Wed, 11 Jan 2023 20:00:44 +0000</pubDate>

		<dc:creator>Bailey Meadows &#124; Art Direction &#38; Design</dc:creator>

		<guid isPermaLink="true">https://bmeadows.com/6-Ft</guid>

		<description>6 Ft.Film PosterDesigned for Brooklyn-based writer and director Francesca Pazniokas’s 2021 short-film 6 Ft.&#38;nbsp;

	

&#60;img width="4281" height="3218" width_o="4281" height_o="3218" data-src="https://freight.cargo.site/t/original/i/b21abdc38cf44ca77564094d8b8a36df1cf8a375f0023944882dc03e36162918/6FtPoster-Website-Brightened-01.png" data-mid="164513099" border="0"  src="https://freight.cargo.site/w/1000/i/b21abdc38cf44ca77564094d8b8a36df1cf8a375f0023944882dc03e36162918/6FtPoster-Website-Brightened-01.png" /&#62;

“A surreal fever-dream about the isolation and suffocation of the quarantine experience.”</description>
		
	</item>
		
		
	<item>
		<title>In-House Design</title>
				
		<link>https://bmeadows.com/In-House-Design</link>

		<pubDate>Tue, 07 Feb 2023 18:05:33 +0000</pubDate>

		<dc:creator>Bailey Meadows &#124; Art Direction &#38; Design</dc:creator>

		<guid isPermaLink="true">https://bmeadows.com/In-House-Design</guid>

		<description>Nooklyn2019-2020
	A Brooklyn-based real estate company, Nooklyn focuses on simplifying the apartment finding process for renters in New York City.

As the in-house Senior Designer, Bailey created assets across all touchpoints and helped establish new processes into the brand’s internal design systems. &#38;nbsp;


&#60;img width="1440" height="868" width_o="1440" height_o="868" data-src="https://freight.cargo.site/t/original/i/4bdf5b025fed5fc8e8cc733accc340c3d02ba2d19d208db3f8ebef9dc3f075cb/Nooklyn-ToteOOOHeader.png" data-mid="167885327" border="0"  src="https://freight.cargo.site/w/1000/i/4bdf5b025fed5fc8e8cc733accc340c3d02ba2d19d208db3f8ebef9dc3f075cb/Nooklyn-ToteOOOHeader.png" /&#62;


	


	As the platform expanded to include sublets, room rentals, rental applications, and information about renters’ rights, the team developed new templates for the site.&#38;nbsp;




&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/40c39f8d7272c111b56e1dce273e43b953f58f933c3584612b441f9846d2f655/Nooklyn-TemplatePage-NYLaw.png" data-mid="167882112" border="0"  src="https://freight.cargo.site/w/1000/i/40c39f8d7272c111b56e1dce273e43b953f58f933c3584612b441f9846d2f655/Nooklyn-TemplatePage-NYLaw.png" /&#62;&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/f3523d5848be35633594e224f2da21bc9d85a3f6d315702a71b94d13f2803306/Nooklyn-TemplateProduct-Details.png" data-mid="167882221" border="0"  src="https://freight.cargo.site/w/1000/i/f3523d5848be35633594e224f2da21bc9d85a3f6d315702a71b94d13f2803306/Nooklyn-TemplateProduct-Details.png" /&#62;&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/c7abc92ee47ebb5c8392207095b1c729fd9b47c23fa0db9b828ea0ea3c7f7e9b/ProductPage-Yellow-1.gif" data-mid="167887765" border="0"  src="https://freight.cargo.site/w/1000/i/c7abc92ee47ebb5c8392207095b1c729fd9b47c23fa0db9b828ea0ea3c7f7e9b/ProductPage-Yellow-1.gif" /&#62;&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/7f2bbda646c8d1d0cc9e7facef8bdcd1d749ef1c3327c93c493ea131d3ae2c0f/Nooklyn-TemplateMobile.png" data-mid="167882211" border="0"  src="https://freight.cargo.site/w/1000/i/7f2bbda646c8d1d0cc9e7facef8bdcd1d749ef1c3327c93c493ea131d3ae2c0f/Nooklyn-TemplateMobile.png" /&#62;



	
	A hand-drawn, minimalist illustration style&#38;nbsp; created to coincide with content-heavy sections of these pages.



	&#60;img width="1440" height="1837" width_o="1440" height_o="1837" data-src="https://freight.cargo.site/t/original/i/774efae2bbff862a91b8a01cd6000ceffb891a9aaaa7c33e0552dce6acd1163d/Nooklyn-TemplateIllustration.png" data-mid="167882350" border="0"  src="https://freight.cargo.site/w/1000/i/774efae2bbff862a91b8a01cd6000ceffb891a9aaaa7c33e0552dce6acd1163d/Nooklyn-TemplateIllustration.png" /&#62;

	
	
	Dark-mode friendly “Nookons” developed for the platform’s expanding features.

&#60;img width="4281" height="3217" width_o="4281" height_o="3217" data-src="https://freight.cargo.site/t/original/i/123e182fda94c247bad04ccfb5b8670f3420d08a8c03dfbfe9196fded36a4f4a/2023-Portfolio-Web-Icons-06.png" data-mid="167790310" border="0"  src="https://freight.cargo.site/w/1000/i/123e182fda94c247bad04ccfb5b8670f3420d08a8c03dfbfe9196fded36a4f4a/2023-Portfolio-Web-Icons-06.png" /&#62;



PromotionsSummer is the company’s busiest season, bringing an influx of students and young professionals to New York City in search of apartments. Nooklyn produced a series of playful promotional giveaways for these new tenants to celebrate their lease-signing. 


	
&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/39e81f3a9076e008a3419939b1d62370fddeb0cbc8948636a3dd3200e8f30ec7/Nooklyn-PrideTotePromos.png" data-mid="167885458" border="0"  src="https://freight.cargo.site/w/1000/i/39e81f3a9076e008a3419939b1d62370fddeb0cbc8948636a3dd3200e8f30ec7/Nooklyn-PrideTotePromos.png" /&#62;
&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/1adab8105205e8887d1f10bb17b7534df2d484ebda8e7e190b0e78736909d108/Nooklyn-ToteOOOPromos.png" data-mid="167885460" border="0"  src="https://freight.cargo.site/w/1000/i/1adab8105205e8887d1f10bb17b7534df2d484ebda8e7e190b0e78736909d108/Nooklyn-ToteOOOPromos.png" /&#62;
&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/667b9404a691882153117e6a44fbba81818481e22ea58d64c9ca48ac5b5a9c23/Nooklyn-ToteSymbolPromos.png" data-mid="167885462" border="0"  src="https://freight.cargo.site/w/1000/i/667b9404a691882153117e6a44fbba81818481e22ea58d64c9ca48ac5b5a9c23/Nooklyn-ToteSymbolPromos.png" /&#62;
&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/a72680a5d72e284941130042eda83e404be2a6877f9d72f1f07bdc99b9cba2f9/Nooklyn-BandanaPromos.png" data-mid="167885455" border="0"  src="https://freight.cargo.site/w/1000/i/a72680a5d72e284941130042eda83e404be2a6877f9d72f1f07bdc99b9cba2f9/Nooklyn-BandanaPromos.png" /&#62;
&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/20e7c436544e9f7edbab550e4ef2fd0fdea6f55bd1edd36a8ff4d2d1c6e09320/Nooklyn-MugPromos.png" data-mid="167885457" border="0"  src="https://freight.cargo.site/w/1000/i/20e7c436544e9f7edbab550e4ef2fd0fdea6f55bd1edd36a8ff4d2d1c6e09320/Nooklyn-MugPromos.png" /&#62;
&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/1fe62643c18cdcbbc80f21c4d552f237d89bbd140dbe6be4ca7f164ff964f9c1/Nooklyn-ShirtPromos.png" data-mid="167885459" border="0"  src="https://freight.cargo.site/w/1000/i/1fe62643c18cdcbbc80f21c4d552f237d89bbd140dbe6be4ca7f164ff964f9c1/Nooklyn-ShirtPromos.png" /&#62;
&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/4e284d5b00389778768a00ba6a2a0f098ccb6f1ab1156068b1ebf0109c14873c/Nooklyn-stickerPromos.png" data-mid="167963366" border="0"  src="https://freight.cargo.site/w/1000/i/4e284d5b00389778768a00ba6a2a0f098ccb6f1ab1156068b1ebf0109c14873c/Nooklyn-stickerPromos.png" /&#62;
&#60;img width="1440" height="900" width_o="1440" height_o="900" data-src="https://freight.cargo.site/t/original/i/306ac982c44ae66e051fc117a0a153ae8da085f31dc6d3d1bab8f2f5b687f148/Nooklyn-KeychainPromos.png" data-mid="167885456" border="0"  src="https://freight.cargo.site/w/1000/i/306ac982c44ae66e051fc117a0a153ae8da085f31dc6d3d1bab8f2f5b687f148/Nooklyn-KeychainPromos.png" /&#62;





	Social Feed

	Enhancing Nooklyn’s social campaign, the creative team developed several series for Instagram to engage followers and new renters.

Agent Highlights promoting top-performing agents, Roommate Stories sharing humorous personal notes, Shipped Forth announcing new platform features, and Reviews featuring real-life renter experiences.


&#60;img width="2686" height="1724" width_o="2686" height_o="1724" data-src="https://freight.cargo.site/t/original/i/d65ea2715d490e18b4bdc6f5c1840ddda0d87894ff1803a6a2c7048c2a9db7f4/Instagram-Posts-Agent-Spotlight.png" data-mid="167608294" border="0"  src="https://freight.cargo.site/w/1000/i/d65ea2715d490e18b4bdc6f5c1840ddda0d87894ff1803a6a2c7048c2a9db7f4/Instagram-Posts-Agent-Spotlight.png" /&#62;

	
&#60;img width="2250" height="2813" width_o="2250" height_o="2813" data-src="https://freight.cargo.site/t/original/i/eac84e570c82c56bf7cea87322b7f03bb388ea91fa25be30487ac0d191dc6bae/Nooklyn_SocialMedia_RoommateStories-RC-01.png" data-mid="167608288" border="0"  src="https://freight.cargo.site/w/1000/i/eac84e570c82c56bf7cea87322b7f03bb388ea91fa25be30487ac0d191dc6bae/Nooklyn_SocialMedia_RoommateStories-RC-01.png" /&#62;
&#60;img width="2253" height="2816" width_o="2253" height_o="2816" data-src="https://freight.cargo.site/t/original/i/45d796f1bfa9ea23534eca629f13aa7913c572743acd8561375120ef6d773db9/Nooklyn_SocialMedia_RoommateStories-RC-02.png" data-mid="167608289" border="0"  src="https://freight.cargo.site/w/1000/i/45d796f1bfa9ea23534eca629f13aa7913c572743acd8561375120ef6d773db9/Nooklyn_SocialMedia_RoommateStories-RC-02.png" /&#62;
&#60;img width="2254" height="2816" width_o="2254" height_o="2816" data-src="https://freight.cargo.site/t/original/i/526d2963e92f21b695257ad2a13293c3645a11014bb5e846d3eb8cead08a0f9a/Nooklyn_SocialMedia_RoommateStories-RC-03.png" data-mid="167608290" border="0"  src="https://freight.cargo.site/w/1000/i/526d2963e92f21b695257ad2a13293c3645a11014bb5e846d3eb8cead08a0f9a/Nooklyn_SocialMedia_RoommateStories-RC-03.png" /&#62;
&#60;img width="2253" height="2816" width_o="2253" height_o="2816" data-src="https://freight.cargo.site/t/original/i/6b24c56c41a7beff7884611c1dd8f2e36ede1a916049d4a9997a1adc26c37d82/Nooklyn_SocialMedia_RoommateStories-RC-04.png" data-mid="167608292" border="0"  src="https://freight.cargo.site/w/1000/i/6b24c56c41a7beff7884611c1dd8f2e36ede1a916049d4a9997a1adc26c37d82/Nooklyn_SocialMedia_RoommateStories-RC-04.png" /&#62;

	
&#60;img width="2253" height="2816" width_o="2253" height_o="2816" data-src="https://freight.cargo.site/t/original/i/0068ff6d475f332e57fcf7cc1e7de9c52243709bcf9933fd75ce9894c89cc41d/Nooklyn_SocialMedia_NewWebApp-02.png" data-mid="167779900" border="0"  src="https://freight.cargo.site/w/1000/i/0068ff6d475f332e57fcf7cc1e7de9c52243709bcf9933fd75ce9894c89cc41d/Nooklyn_SocialMedia_NewWebApp-02.png" /&#62;
&#60;img width="2250" height="2813" width_o="2250" height_o="2813" data-src="https://freight.cargo.site/t/original/i/a264a602d28cd9c2ceb2f0a9d10d1af297f96eb095e56d01b2897df84edce8ec/Nooklyn_SocialMedia_NewWebApp-01.png" data-mid="167779899" border="0"  src="https://freight.cargo.site/w/1000/i/a264a602d28cd9c2ceb2f0a9d10d1af297f96eb095e56d01b2897df84edce8ec/Nooklyn_SocialMedia_NewWebApp-01.png" /&#62;
&#60;img width="2250" height="2813" width_o="2250" height_o="2813" data-src="https://freight.cargo.site/t/original/i/b6ad693218e2df9440d7293db6ddce45cdc9c9a9847d0a7dbc85e8126a056f79/Nooklyn_SocialMedia_5StarReviews-01.png" data-mid="167779839" border="0"  src="https://freight.cargo.site/w/1000/i/b6ad693218e2df9440d7293db6ddce45cdc9c9a9847d0a7dbc85e8126a056f79/Nooklyn_SocialMedia_5StarReviews-01.png" /&#62;



	&#60;img width="2686" height="1724" width_o="2686" height_o="1724" data-src="https://freight.cargo.site/t/original/i/7271b4790eb27554a5f69a10beeb99d63bc5bff5392f7ec02817206838d27f5b/Instagram-Stories-Yellowpages.png" data-mid="167608296" border="0"  src="https://freight.cargo.site/w/1000/i/7271b4790eb27554a5f69a10beeb99d63bc5bff5392f7ec02817206838d27f5b/Instagram-Stories-Yellowpages.png" /&#62;
Nooklyn

—2019

Bailey Meadows, Senior Designer &#38;amp; Art Director
Reyna Clarissa, Designer &#38;amp; Art Director

Moiz Malik, Partner &#38;amp; Design Director
Alina Heim, Social Media Director

Chumi Gonzalez, Marketing Director
</description>
		
	</item>
		
		
	<item>
		<title>Ara Biome</title>
				
		<link>https://bmeadows.com/Ara-Biome</link>

		<pubDate>Wed, 30 May 2018 13:54:48 +0000</pubDate>

		<dc:creator>Bailey Meadows &#124; Art Direction &#38; Design</dc:creator>

		<guid isPermaLink="true">https://bmeadows.com/Ara-Biome</guid>

		<description>Ara Biome

GoogleFor their customizable modular phone, Project Ara,&#38;nbsp;Google asked Midnight Commercial to make “the module no one else would dream of making.” The response: let’s create a microscopic aquarium.


	Encased in a biome, microscopic organisms would live in a self-sustaining environment. Specialized lenses would capture the activities of the world in real-time.
Unfortunately, Project Ara was suspended in 2016 before the module was completed.


Selected Press 
Venture Beat,&#38;nbsp; Gizmodo,&#38;nbsp; Fortune

	&#60;img width="1386" height="1122" width_o="1386" height_o="1122" data-src="https://freight.cargo.site/t/original/i/537620b91ad63c4cf1aee838e741fb95a96b717a0c09163f2d1690e3be32bbc7/ara-thumb-2.jpg" data-mid="17756118" border="0"  src="https://freight.cargo.site/w/1000/i/537620b91ad63c4cf1aee838e741fb95a96b717a0c09163f2d1690e3be32bbc7/ara-thumb-2.jpg" /&#62;
UX &#38;amp; Product Design 

	Leading the UX &#38;amp; Product Design, Bailey worked closely with an internal team of industrial designers, programmers, and scientists to concept the app’s function and features.&#38;nbsp;

Ideas ranged from a “while you were away” timelapse video that would recap each hour in the biome, a microphone that could “speak into” the habitat, the ability to track and name the biome’s creatures, and digitially overlay images over the environment’s background. &#38;nbsp;

	
&#60;img width="1224" height="1980" width_o="1224" height_o="1980" data-src="https://freight.cargo.site/t/original/i/f4216300a3e7aa7b98e6189bd6967a73a066ce17c42f4440da012ae4eeafa0fb/ara-phone-TIMELAPSE4.gif" data-mid="18285042" border="0"  src="https://freight.cargo.site/w/1000/i/f4216300a3e7aa7b98e6189bd6967a73a066ce17c42f4440da012ae4eeafa0fb/ara-phone-TIMELAPSE4.gif" /&#62;
&#60;img width="5101" height="8251" width_o="5101" height_o="8251" data-src="https://freight.cargo.site/t/original/i/98b61029f17524456c4ecdc0ea38a0d55b7c657101e034cdbed2e4b38c13a3aa/ara-phonemockup-02-03.png" data-mid="19202637" border="0"  src="https://freight.cargo.site/w/1000/i/98b61029f17524456c4ecdc0ea38a0d55b7c657101e034cdbed2e4b38c13a3aa/ara-phonemockup-02-03.png" /&#62;

	
&#60;img width="5101" height="8251" width_o="5101" height_o="8251" data-src="https://freight.cargo.site/t/original/i/f98ef9280f2345edc4a25fc4e4b9b926d912af2035c82ce787448f681e458970/ara-ux-mockup-04.png" data-mid="19202870" border="0"  src="https://freight.cargo.site/w/1000/i/f98ef9280f2345edc4a25fc4e4b9b926d912af2035c82ce787448f681e458970/ara-ux-mockup-04.png" /&#62;
&#60;img width="5101" height="8251" width_o="5101" height_o="8251" data-src="https://freight.cargo.site/t/original/i/c04a2f6382d91eff4d1bfa99eca41d0bc39a072397bd752ad9e20036b788d355/ara-ux-mockup-05.png" data-mid="19202871" border="0"  src="https://freight.cargo.site/w/1000/i/c04a2f6382d91eff4d1bfa99eca41d0bc39a072397bd752ad9e20036b788d355/ara-ux-mockup-05.png" /&#62;





	Research
	
There were three main technical questions under consideration : How to crete a self-sustaining biome? What kinds of organisms could habit it? What lens can both capture and transfer microscopic visuals in real time?
Experimentation started with algea and tardigrades (also known as “water bears”). Tardigrades are extremophiles, meaning they have adapted ways to survive in extreme environments—including outer space.&#38;nbsp;


&#60;img width="1000" height="750" width_o="1000" height_o="750" data-src="https://freight.cargo.site/t/original/i/3495bb25e4d169b9d44b2feeaa19d0b62e74537c3d61d768454363e0a631db1e/11-03-Ara-case-1000x750-2.jpg" data-mid="17524666" border="0"  src="https://freight.cargo.site/w/1000/i/3495bb25e4d169b9d44b2feeaa19d0b62e74537c3d61d768454363e0a631db1e/11-03-Ara-case-1000x750-2.jpg" /&#62;
	&#60;img width="2049" height="1579" width_o="2049" height_o="1579" data-src="https://freight.cargo.site/t/original/i/cfa9bf491570c1ba7a9eb87fa1b64b8131e34030351fd54e82acea839dea0e97/upload-aa1915a0-df5e-11e7-a038-0d81fcb99cfd.png" data-mid="17522924" border="0" data-scale="97" src="https://freight.cargo.site/w/1000/i/cfa9bf491570c1ba7a9eb87fa1b64b8131e34030351fd54e82acea839dea0e97/upload-aa1915a0-df5e-11e7-a038-0d81fcb99cfd.png" /&#62;&#60;img width="2592" height="1944" width_o="2592" height_o="1944" data-src="https://freight.cargo.site/t/original/i/4c66eca46abcceadba5ed34cff05ce880c750ff86f144183ce049fa9e6ef2030/shmutz04.jpg" data-mid="17473770" border="0"  src="https://freight.cargo.site/w/1000/i/4c66eca46abcceadba5ed34cff05ce880c750ff86f144183ce049fa9e6ef2030/shmutz04.jpg" /&#62;
Microscopic Lens &#38;amp; Light Test


&#60;img width="1227" height="596" width_o="1227" height_o="596" data-src="https://freight.cargo.site/t/original/i/ad5206ea0d80d8b48fc3df0bf5f3e40794351ad925542f53795a1ff4d99d9bee/ara-3d-mockups.png" data-mid="18288030" border="0"  src="https://freight.cargo.site/w/1000/i/ad5206ea0d80d8b48fc3df0bf5f3e40794351ad925542f53795a1ff4d99d9bee/ara-3d-mockups.png" /&#62;
Mock-up of Biome Module


	&#60;img width="500" height="282" width_o="500" height_o="282" data-src="https://freight.cargo.site/t/original/i/a39f5603f0ea8acf50c4703d397619ed3c2aead6e0fd8aa6c722142da2522541/static1.squarespace.jpg" data-mid="167988228" border="0" data-scale="100" src="https://freight.cargo.site/w/500/i/a39f5603f0ea8acf50c4703d397619ed3c2aead6e0fd8aa6c722142da2522541/static1.squarespace.jpg" /&#62;
	&#60;img width="1132" height="682" width_o="1132" height_o="682" data-src="https://freight.cargo.site/t/original/i/e83594c25b2cef4ac6cb80013a0635cdeffba15d4cbd4a7e41c670bfb0f01bdc/img.png" data-mid="167988230" border="0" data-scale="94" src="https://freight.cargo.site/w/1000/i/e83594c25b2cef4ac6cb80013a0635cdeffba15d4cbd4a7e41c670bfb0f01bdc/img.png" /&#62;

Further Considerations&#38;nbsp;While developing the module, the team had to consider deeper, more existential questions about the nature of the project. 
Further questions arose: What does it mean to have an aquarium on your phone? Would it change your relationship to the device? Are there underlying ethical issues?


	Midnight Commercial

	—2015


David Nunez, Partner &#38;amp; Project Lead
Bailey Meadows, UX &#38;amp; Product Design
Jesse Gonzales, Electronics &#38;amp; Digital Fabrication

Sam Posner, Developer
Jennifer Bernstein, Project Management
CollaboratorsNoah Freehan, Electrical Engineering
Matt Borgatti, Industrial Design


</description>
		
	</item>
		
		
	<item>
		<title>The Fed Machine</title>
				
		<link>https://bmeadows.com/The-Fed-Machine</link>

		<pubDate>Wed, 06 Jun 2018 01:59:30 +0000</pubDate>

		<dc:creator>Bailey Meadows &#124; Art Direction &#38; Design</dc:creator>

		<guid isPermaLink="true">https://bmeadows.com/The-Fed-Machine</guid>

		<description>&#38;nbsp;
	The Federal Reserve Machine

The New York Times


	The New York Times asked Midnight Commercial to build a Rube Goldberg Machine to help explain the Federal Reserve's affects on the economy. As managing art director, Bailey led a small internal team and numerous volunteers to develop, build, and run this installation.

Selected Press 
The New York Times, Times Insider

 

	The overall aesthetic of the piece was a direct product of the environment it was built—on the second floor of Al Attara’s Metropolitan Exchange Building. 

The majority of the items used in the machine, and everything seen in the background are from Al's personal collection of objects. His collection became the team’s “shop” during the two-week build.

	;



	&#60;img width="3323" height="4168" width_o="3323" height_o="4168" data-src="https://freight.cargo.site/t/original/i/2fc31c299e3754c8e06c22b1241b8851d504c89f6bd85c95715dfd41d780667e/federal-reserve-001.jpg" data-mid="17690569" border="0" data-scale="60" src="https://freight.cargo.site/w/1000/i/2fc31c299e3754c8e06c22b1241b8851d504c89f6bd85c95715dfd41d780667e/federal-reserve-001.jpg" /&#62;
&#60;img width="3264" height="2448" width_o="3264" height_o="2448" data-src="https://freight.cargo.site/t/original/i/ebee0cd828ca7f869a54eab027f84053b0d5810c3af52a049b22be9b5ffebe77/federal-reserve-006.JPG" data-mid="18044142" border="0" data-scale="72" src="https://freight.cargo.site/w/1000/i/ebee0cd828ca7f869a54eab027f84053b0d5810c3af52a049b22be9b5ffebe77/federal-reserve-006.JPG" /&#62;
&#60;img width="3264" height="2448" width_o="3264" height_o="2448" data-src="https://freight.cargo.site/t/original/i/6b11b561aaec2236cfd41b81d698e4fa0a6827c170f061fc1e0ecae59effcda6/federal-reserve-007.JPG" data-mid="18044143" border="0" data-scale="72" src="https://freight.cargo.site/w/1000/i/6b11b561aaec2236cfd41b81d698e4fa0a6827c170f061fc1e0ecae59effcda6/federal-reserve-007.JPG" /&#62;
&#60;img width="3264" height="2448" width_o="3264" height_o="2448" data-src="https://freight.cargo.site/t/original/i/51b07ed5f637ba96224054af8e33e16d64941b98693576ad2c068ace498bcc7e/federal-reserve-005.JPG" data-mid="17690574" border="0" data-scale="72" src="https://freight.cargo.site/w/1000/i/51b07ed5f637ba96224054af8e33e16d64941b98693576ad2c068ace498bcc7e/federal-reserve-005.JPG" /&#62;

&#60;img width="2000" height="479" width_o="2000" height_o="479" data-src="https://freight.cargo.site/t/original/i/569ba244e83d87add37f5ee98513534048aa627f438bc6513c121a9d975781d1/federal-reserve-008.png" data-mid="17690566" border="0"  src="https://freight.cargo.site/w/1000/i/569ba244e83d87add37f5ee98513534048aa627f438bc6513c121a9d975781d1/federal-reserve-008.png" /&#62;

Midnight Commercial



—2015

Jamie Zigelbaum, Founding Partner and Creative Director

Bailey Meadows, Art Director and Project Manager

Casey Bloomquist, Designer and Physicist

Rachel Cavelli, Industrial Designer
Collaborators 

DaMM, Additional Help and Support

Good Look, Video Production

 
Special Thanks
Al Attara


</description>
		
	</item>
		
		
	<item>
		<title>Mad-ID</title>
				
		<link>https://bmeadows.com/Mad-ID</link>

		<pubDate>Wed, 30 May 2018 13:54:42 +0000</pubDate>

		<dc:creator>Bailey Meadows &#124; Art Direction &#38; Design</dc:creator>

		<guid isPermaLink="true">https://bmeadows.com/Mad-ID</guid>

		<description>Mad-IDOnline Education PlatformDeveloped by entrepreneur Peter Enestrom,&#38;nbsp;Mad-ID is an online education platform meant to provide users with quick daily videos with top designers, centered around case-studies of their work and methods.

The mission was to cut through the noise and provide quality, well-sourced information in a digestable manner. Each video would feature important information within short, focused lessons, between 5-10 minutes.

Unfortunately, the project haulted mid-production.
&#60;img width="4467" height="3201" width_o="4467" height_o="3201" data-src="https://freight.cargo.site/t/original/i/2de151ac8f71aabae84f61a4207f09680462721a16ffeaf3ca8b58255307bada/web-frame-template-04.png" data-mid="17955343" border="0"  src="https://freight.cargo.site/w/1000/i/2de151ac8f71aabae84f61a4207f09680462721a16ffeaf3ca8b58255307bada/web-frame-template-04.png" /&#62;



	Responsible for the art direction, UI/UX design, and illustration, Bailey worked closely with the Creative Design Lead Kathrine Laser to develop an unique brand aesthetic, while also assisting in project management and product strategy.

&#60;img width="4468" height="3201" width_o="4468" height_o="3201" data-src="https://freight.cargo.site/t/original/i/6dc77a9f11f6f9bce758b46961b558461c05c7aa97211d3f593a67f447e1964b/web-frame-template-05.png" data-mid="17955344" border="0"  src="https://freight.cargo.site/w/1000/i/6dc77a9f11f6f9bce758b46961b558461c05c7aa97211d3f593a67f447e1964b/web-frame-template-05.png" /&#62;
&#60;img width="1089" height="771" width_o="1089" height_o="771" data-src="https://freight.cargo.site/t/original/i/c62beeaa135ee34a8c7629e629b74fc22eed4ac226fdf45931201707317a82a5/Videoclips-layered.png" data-mid="17428894" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/c62beeaa135ee34a8c7629e629b74fc22eed4ac226fdf45931201707317a82a5/Videoclips-layered.png" /&#62;
Daily Lessons
The platform would enable users to create their own learning “path” by selecting individual lessons—across different topics—that fit their interests. Community of mentorship were central aspects to Mad-ID. A chat feature within the browser would allow users to contact mentors at any step of their process.

&#60;img width="4468" height="3201" width_o="4468" height_o="3201" data-src="https://freight.cargo.site/t/original/i/84d45823d0eb39fda838676d78277429ac08ff432c1d8af4df33d7941fb1537f/web-frame-template-09.png" data-mid="17955348" border="0"  src="https://freight.cargo.site/w/1000/i/84d45823d0eb39fda838676d78277429ac08ff432c1d8af4df33d7941fb1537f/web-frame-template-09.png" /&#62;
&#60;img width="4468" height="3201" width_o="4468" height_o="3201" data-src="https://freight.cargo.site/t/original/i/041e0e7e112d0373a39f7762d87b9d649edfa415991c00954c196e56611fee7d/web-frame-template-10.png" data-mid="17955349" border="0"  src="https://freight.cargo.site/w/1000/i/041e0e7e112d0373a39f7762d87b9d649edfa415991c00954c196e56611fee7d/web-frame-template-10.png" /&#62;


&#60;img width="3500" height="2336" width_o="3500" height_o="2336" data-src="https://freight.cargo.site/t/original/i/16ac27402dcf3845120b94045bfef7d1e62f9e26fe8165973a52c990f02107c0/madid-iphone-email-mockup-1.jpg" data-mid="17856544" border="0"  src="https://freight.cargo.site/w/1000/i/16ac27402dcf3845120b94045bfef7d1e62f9e26fe8165973a52c990f02107c0/madid-iphone-email-mockup-1.jpg" /&#62;

&#60;img width="2621" height="1242" width_o="2621" height_o="1242" data-src="https://freight.cargo.site/t/original/i/5a19f87ce75d0c23b9b458f0cdda926e56d8eda669eb0c739d0cfa618d714d2d/webframe-assets-13.png" data-mid="18878248" border="0"  src="https://freight.cargo.site/w/1000/i/5a19f87ce75d0c23b9b458f0cdda926e56d8eda669eb0c739d0cfa618d714d2d/webframe-assets-13.png" /&#62;

&#60;img width="4467" height="3200" width_o="4467" height_o="3200" data-src="https://freight.cargo.site/t/original/i/d0e97aafa40ca7781e8550d95f4189a5b8af4086311deb6d26a568460d8d5929/web-frame-template-02.png" data-mid="17955341" border="0"  src="https://freight.cargo.site/w/1000/i/d0e97aafa40ca7781e8550d95f4189a5b8af4086311deb6d26a568460d8d5929/web-frame-template-02.png" /&#62;

	
	

	&#60;img width="244" height="150" width_o="244" height_o="150" data-src="https://freight.cargo.site/t/original/i/6ec56737e94bdb44a40b0e594aa930be6e4566aabcb08ff59c5859eac5b2d95f/Not-Found-02.svg" data-mid="17429249" border="0"  src="https://freight.cargo.site/w/244/i/6ec56737e94bdb44a40b0e594aa930be6e4566aabcb08ff59c5859eac5b2d95f/Not-Found-02.svg" /&#62;&#60;img width="244" height="150" width_o="244" height_o="150" data-src="https://freight.cargo.site/t/original/i/ecb951fd483f26014b1f8376738e3fe4776c90912c7b550bd91cdcd5beaee9b2/Not-Found-03.svg" data-mid="17429244" border="0"  src="https://freight.cargo.site/w/244/i/ecb951fd483f26014b1f8376738e3fe4776c90912c7b550bd91cdcd5beaee9b2/Not-Found-03.svg" /&#62;
	&#60;img width="244" height="150" width_o="244" height_o="150" data-src="https://freight.cargo.site/t/original/i/7156b1fa7c5b7881c421dda2379fa4859d84714f76eb6ec47a5414ab89816181/Not-Found-01.svg" data-mid="17429251" border="0"  src="https://freight.cargo.site/w/244/i/7156b1fa7c5b7881c421dda2379fa4859d84714f76eb6ec47a5414ab89816181/Not-Found-01.svg" /&#62;&#60;img width="244" height="150" width_o="244" height_o="150" data-src="https://freight.cargo.site/t/original/i/a3c7c821b12948a6da7954b6f312b13e4496b071993e8de37b9557de949fdbdf/404-Errors-hand-05.svg" data-mid="17429255" border="0"  src="https://freight.cargo.site/w/244/i/a3c7c821b12948a6da7954b6f312b13e4496b071993e8de37b9557de949fdbdf/404-Errors-hand-05.svg" /&#62;




Brand Identity &#38;amp; Stationary

&#60;img width="3500" height="2336" width_o="3500" height_o="2336" data-src="https://freight.cargo.site/t/original/i/44dc693c4693f5af57b0a0a4a23ecfe7c48dc71fd70321c4123ffe4460cd6ec3/mad-id-businesscards-2.png" data-mid="18194540" border="0"  src="https://freight.cargo.site/w/1000/i/44dc693c4693f5af57b0a0a4a23ecfe7c48dc71fd70321c4123ffe4460cd6ec3/mad-id-businesscards-2.png" /&#62;
	Business Cards
	


	&#60;img width="7600" height="5066" width_o="7600" height_o="5066" data-src="https://freight.cargo.site/t/original/i/c2417fbb0b7e3207cf5d01268a3400bef137bad4b3acdfb1b6eb682bf38500f9/Tshirt-Mockup-madidblack.jpg" data-mid="17856126" border="0"  src="https://freight.cargo.site/w/1000/i/c2417fbb0b7e3207cf5d01268a3400bef137bad4b3acdfb1b6eb682bf38500f9/Tshirt-Mockup-madidblack.jpg" /&#62;
T-Shirts

	&#60;img width="1302" height="688" width_o="1302" height_o="688" data-src="https://freight.cargo.site/t/original/i/49046f95e89d3734c9714b78d0c675ceac531ff6ee53ab30154dcf7fd09ec1ff/hand-gesture1-long.png" data-mid="17429072" border="0"  src="https://freight.cargo.site/w/1000/i/49046f95e89d3734c9714b78d0c675ceac531ff6ee53ab30154dcf7fd09ec1ff/hand-gesture1-long.png" /&#62;
	&#60;img width="1302" height="688" width_o="1302" height_o="688" data-src="https://freight.cargo.site/t/original/i/5f93435f525845d3189b8baf16d2e08d5bc728dc19412816beedf002f7247932/hand-gesture2-long.png" data-mid="17429063" border="0"  src="https://freight.cargo.site/w/1000/i/5f93435f525845d3189b8baf16d2e08d5bc728dc19412816beedf002f7247932/hand-gesture2-long.png" /&#62;


	
	—2018

Bailey Meadows,&#38;nbsp;Art Direction, Product Design, Art Direction, Illustration

Kathrin Laser,&#38;nbsp;Creative Director, Branding, Illustration
</description>
		
	</item>
		
		
	<item>
		<title>The Art of Rivalry</title>
				
		<link>https://bmeadows.com/The-Art-of-Rivalry</link>

		<pubDate>Wed, 30 May 2018 13:54:44 +0000</pubDate>

		<dc:creator>Bailey Meadows &#124; Art Direction &#38; Design</dc:creator>

		<guid isPermaLink="true">https://bmeadows.com/The-Art-of-Rivalry</guid>

		<description>
	The Art of Rivalry
The Boston Athenæum
	Pulitzer Prize-winning art critic Sebastian Smee’s The Art of Rivalry was released&#38;nbsp;in 2016. The book centered around four pairs of male artists—Manet and Degas, Picasso and Matisse, Pollock and de Kooning, Freud and Bacon—and their antagonizing friendships which spurred unique, creative achievements in the art world.

In honor of its release, The&#38;nbsp;Boston Athenæum, one of the nation’s oldest independent libraries, hosted a special evening with the writer and comissioned high-quality invitations for the occassion.

&#60;img width="1955" height="1100" width_o="1955" height_o="1100" data-src="https://freight.cargo.site/t/original/i/535c53e06b28fa8f26af088afa2dd7943870129fb88d953bd871c195fe45859c/athenaeum-sebastian-smee_02.jpg" data-mid="17689163" border="0"  src="https://freight.cargo.site/w/1000/i/535c53e06b28fa8f26af088afa2dd7943870129fb88d953bd871c195fe45859c/athenaeum-sebastian-smee_02.jpg" /&#62;
&#60;img width="2056" height="1157" width_o="2056" height_o="1157" data-src="https://freight.cargo.site/t/original/i/888df1cf912f98f9e6a4f1f53a59ee56b76d33c5014123adf3a9aad5356d4301/athenaeum-sebastian-smee_04.jpg" data-mid="17689783" border="0"  src="https://freight.cargo.site/w/1000/i/888df1cf912f98f9e6a4f1f53a59ee56b76d33c5014123adf3a9aad5356d4301/athenaeum-sebastian-smee_04.jpg" /&#62;


	Developed and designed in collaboration with Delane Meadows. The design pays homage to one of the book’s stories—an artist slashing the painting of a rival.
 


	&#60;img width="1926" height="1083" width_o="1926" height_o="1083" data-src="https://freight.cargo.site/t/original/i/df763d08d230daef810570c4798e3af020541b0b6dcdfd291b3b114b9fa595f7/athenaeum-sebastian-smee_01.jpg" data-mid="17689790" border="0"  src="https://freight.cargo.site/w/1000/i/df763d08d230daef810570c4798e3af020541b0b6dcdfd291b3b114b9fa595f7/athenaeum-sebastian-smee_01.jpg" /&#62;&#60;img width="2025" height="1139" width_o="2025" height_o="1139" data-src="https://freight.cargo.site/t/original/i/d105132a3a5f5ddd851a4f50a6e0c2c9776ed66aa5d109c7475e9d9eca910236/athenaeum-sebastian-smee_03.jpg" data-mid="17689785" border="0"  src="https://freight.cargo.site/w/1000/i/d105132a3a5f5ddd851a4f50a6e0c2c9776ed66aa5d109c7475e9d9eca910236/athenaeum-sebastian-smee_03.jpg" /&#62;

—2016
Bailey Meadows, Design and Art DirectionDelane Meadows, Design and Production
</description>
		
	</item>
		
		
	<item>
		<title>Food Play</title>
				
		<link>https://bmeadows.com/Food-Play</link>

		<pubDate>Mon, 03 Feb 2020 19:29:51 +0000</pubDate>

		<dc:creator>Bailey Meadows &#124; Art Direction &#38; Design</dc:creator>

		<guid isPermaLink="true">https://bmeadows.com/Food-Play</guid>

		<description>Food PlayIllustrationA series of stylized, minimalistic food illustrations created for marketing and editorial purposes for different companies.


&#60;img width="1192" height="716" width_o="1192" height_o="716" data-src="https://freight.cargo.site/t/original/i/8d7e70a7ec79569283dbeb3e80c45220c16af8a6f3cec82b0d58ec4023ee372c/thumbnail-playingfood.png" data-mid="60563770" border="0"  src="https://freight.cargo.site/w/1000/i/8d7e70a7ec79569283dbeb3e80c45220c16af8a6f3cec82b0d58ec4023ee372c/thumbnail-playingfood.png" /&#62;


Health Benefits
NoomDeveloped for Noom’s social feed during the spring of 2022, these posts highlight specific foods and their nutritional benefits.


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f25b6b889ad739fcb2d5d7fef22290cab711e7a3dc9874445e1aec6ba0983370/HealthBenefits-Post-Side-v2-4.png" data-mid="167890896" border="0"  src="https://freight.cargo.site/w/1000/i/f25b6b889ad739fcb2d5d7fef22290cab711e7a3dc9874445e1aec6ba0983370/HealthBenefits-Post-Side-v2-4.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/10e03f9b1c7ff7647ab4cad915dcd04d513163e5db87a3a2b4e752442175d9b8/HealthBenefits-Post-Side-v2-3.png" data-mid="167890773" border="0"  src="https://freight.cargo.site/w/1000/i/10e03f9b1c7ff7647ab4cad915dcd04d513163e5db87a3a2b4e752442175d9b8/HealthBenefits-Post-Side-v2-3.png" /&#62;



Coconuts
NooklynEditorial illustrations supporting a story about New York City’s specialty food stores and markets.

&#60;img width="5588" height="2717" width_o="5588" height_o="2717" data-src="https://freight.cargo.site/t/original/i/f1bc89e9ca5602244476241883991c086ac7d3f1c727d14220cd05a77cc3c07c/NS-Whole30-crop-01.png" data-mid="60334405" border="0"  src="https://freight.cargo.site/w/1000/i/f1bc89e9ca5602244476241883991c086ac7d3f1c727d14220cd05a77cc3c07c/NS-Whole30-crop-01.png" /&#62;
&#60;img width="5589" height="2717" width_o="5589" height_o="2717" data-src="https://freight.cargo.site/t/original/i/ba0607c6c856e7447be57d085450dfb5ffac25f29e95f666d15a18020377881a/NS-Whole30-crop-02.png" data-mid="60334406" border="0"  src="https://freight.cargo.site/w/1000/i/ba0607c6c856e7447be57d085450dfb5ffac25f29e95f666d15a18020377881a/NS-Whole30-crop-02.png" /&#62;
&#60;img width="5589" height="2717" width_o="5589" height_o="2717" data-src="https://freight.cargo.site/t/original/i/ea9ecf8cfed01965c7aada46f8add34f9d11fbb75878128664f3c4cec13c105c/NS-Whole30-crop-03.png" data-mid="60334407" border="0"  src="https://freight.cargo.site/w/1000/i/ea9ecf8cfed01965c7aada46f8add34f9d11fbb75878128664f3c4cec13c105c/NS-Whole30-crop-03.png" /&#62;
&#60;img width="5588" height="2717" width_o="5588" height_o="2717" data-src="https://freight.cargo.site/t/original/i/5ffc25b07bca05aea89bb4f55cfc7b4658f19433f92e89f1153c4aae67dcfce4/NS-Whole30-crop-04.png" data-mid="60334408" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/5ffc25b07bca05aea89bb4f55cfc7b4658f19433f92e89f1153c4aae67dcfce4/NS-Whole30-crop-04.png" /&#62;

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